
elevating your escape of
the everyday
woodland retreat
ASHFELL
Welcome to ASHFELL
and we welcome you wholeheartedly.
We are Jo, Jem & Bodie,
Situated in a uniquely picturesque position not far from the Cathedral City of Lincoln, or the evocative Lincolnshire coast, Ashfell is a rural hideaway that is not just a getaway but a promise – of escapism within nature’s embrace. It’s our dream to go beyond the traditional bounds of hospitality to build a luxury destination that embodies the very essence of sustainability, community, and unparalleled elegance.
A place where you can stay, discover, dream and breathe.
...a woodland retreat and sanctuary, nestled on the edge of the Lincolnshire Wolds, being created exclusively for serenity seekers and discerning dreamers.


Our vision for ASHFELL
Imagine a place where luxury meets the untamed, where every visit recharges your soul rather than your phone. That's Ashfell, the place where our dreams and yours come back around to nature, to simplicity, to the good life.
Here, we're crafting an exclusive experience that brings together the best bits of a countryside club, the best getaway location, but more intimate and more rooted. Think laid-back luxury, one-of-a-kind hand-built and bespoke accommodations that seamlessly blend into the environment, premium experiences from mini-festivals to natural spa days, foodie-focused gatherings around the fire and family-friendly events under the stars. We want you to feel wrapped in ultimate luxury yet in a home-from-home environment.

Why ASHFELL?
& it’s too good not to share.
It's all about connections – to the land, each other, and those childhood dreams that never faded away. Ashfell began as a tiny seed of an idea in Jem’s mind when he was a child: a place to run wild, to breathe deep, to grow without limitations and now, after searching for over a decade, we've found that special place.
Our ethos takes root in the rich soil of our woodland haven, as we nurture and build a destination of hand-crafted accommodations and experiences where every aspect of our vision coexists thoughtfully with the precious surrounding ecosystem that we are so lucky to call home.


Future PLANS



The dream destination we’re building is growing organically with every season that passes. Our roadmap isn't just about the structures we'll raise; it's about the roots we're letting spread deep into the land's heritage. Get a glimpse of the milestones we're setting on our path, each crafted with our core values of sustainability, family, and unforgettable experiences at their heart...
Setting the Stage for Sustainable & ‘Switched It Off’ Bliss
Building a space to get away
from the everyday
The journey SO FAR...
Tracing the Roots of Ashfell
The story of Ashfell is a tale of transformation, of breathing new life into the lungs of a once-forgotten woodland. Just four short years ago, what is now a budding haven was a patchwork of derelict woods, lost to time and overgrowth…
Read about our journey so far, how we have begun building a sanctuary of serenity from untamed wilds in readiness to receive our guests and wanderlust seekers…


Join the ASHFELL circle
We invite you to be part of our journey, to join a circle of friends and family, guests and collaborators who find connection and joy in this shared, evolving, space...
local
LOVE
We believe in the strength of local businesses, in the hardworking hands that shape our community. By intertwining with local businesses, independents and artisans, we are crafting an ecosystem that supports and uplifts everyone involved.

engage &
CONTRIBUTE
Your future stay at Ashfell means you’ll not be just a visitor; you’ll be a contributor to our living, breathing community. Whether through relaxation or celebration, your presence supports and weaves into the community we are nurturing.

events that
CONNECT
We want you to participate in our future curated events—from wellness retreats to family-friendly festivals—that not only give you a taste of Ashfell’s essence but also promote local businesses and foster community spirit.

GROW
with us
Your interactions here—be it during a workshop, a shared meal, or a quiet moment in nature—help nurture the growth of Ashfell’s traditions and our collective future.

a WELCOME to all
dreamers & doers
We welcome all who yearn for a connection with nature and with each other. Ashfell is more than a location—it's a collective aspiration, a shared space where the rhythm of life slows down enough for us to savour it fully.

be PART of
ASHFELL
Come join us. At Ashfell, every hand shaken, every story told, every experience shared, strengthens our collective bond. Here, you're not just passing through; you're part of the family.

Join us on this journey as we lay the foundations of our dream towards crafting a destination that doesn't just exist within nature but flourishes alongside it, offering a refined escape with the promise of magical memories for all who visit.
– where the luxury of tomorrow is sown with the seeds of today.
Welcome to the beginning
of ASHFELL


Want to delve deeper into Jo & Jem’s STORY and the roots of ASHFELL?